Matthew Allsop: Europe’s biggest hearing technology YouTuber
Harley Street Hearing’s very own Matthew Allsop has officially been titled Europe’s biggest hearing technology YouTuber thanks to the exponential growth of his Hearing Tracker channel.
As of November 2024, Matthew’s YouTube channel currently has 60K subscribers and more than 5.5 million views. The channel so far has a whopping 285 videos dedicated to hearing technology and news, and there’s plenty more in the pipeline. Pretty impressive, right?
This huge milestone marks the perfect opportunity to celebrate the impact that Hearing Tracker has had on the hearing community and explore just why it’s become one of the most trusted resources in the industry.
What is Hearing Tracker?
The Hearing Tracker YouTube channel has become a leading resource in the hearing health industry, offering impartial advice and expert reviews to individuals navigating the often-complex world of hearing technology.
The channel is an extension of the broader Hearing Tracker platform, which is trusted by consumers worldwide for comprehensive hearing aid reviews, information and updates on the latest hearing health technology.
Matthew Allsop, Partner and expert audiologist here at Harley Street Hearing is the Video Content Manager for Hearing Tracker and has transformed their YouTube channel over the past three years.
Sharing his honest thoughts and opinions on the latest tech released by all major hearing aid manufacturers, Matthew has played a huge role in supporting individuals with hearing loss by providing in-depth hearing aid reviews, tutorials, and insights with a sprinkle of humour along the way!
As Harley Street Hearing is a truly independent clinic-in fact, it’s the home of audiology in London and is the largest leading independent clinic- Matthew has early access to the latest hearing technology – often well before it’s officially launched in the UK. He also gets his hands on products that are only available in other parts of the world, such as the US, to give us a taste of what’s to come.
This means he can test these devices in the clinic and share his honest thoughts based on real-world experiences. Whether it’s trying out the newest features or assessing how they work for different types of users, his reviews are always genuine!
What sets Hearing Tracker apart?
There are lots of resources out there for hearing aid users, but Hearing Tracker does things differently. Matthew prides himself on being completely independent, meaning his reviews are honest, unfiltered, and written with the viewer in mind. If a product has flaws, he’s not afraid to call it out – and this is what has won over his 57,000+ subscribers!
Whether it’s a review of the latest artificial intelligence hearing aid, a deep dive into tinnitus or anything in between, Matthew makes everything easy to understand, so you don’t need a degree in audiology or to spend a while getting to grips with the terminology. All of his videos do a great job of making hearing health feel accessible to everyone, whether you’re a tech newbie or a seasoned hearing aid user.
What type of content can I find on Hearing Tracker?
Whatever you’re keen to learn about hearing aids or anything to do with your hearing health, you can bet there’s a video for it on Hearing Tracker. It’s a treasure trove of content designed to help viewers at every stage of their hearing journey.
Here’s a sneak peek at some of the content you can find:
- In-depth hearing aid reviews: Ever wondered if a hearing aid lives up to its hype? Matthew dives into the details, breaking down the features, pros, and cons of top models from all leading manufacturers including Phonak, Oticon, Starkey and more. He also shares his tips and recommendations on choosing the best option for your specific needs, such as tinnitus relief.
- Easy-to-follow tutorials: Struggling to pair your hearing aids with your smartphone? Not sure how to adjust the settings? Hearing Trackers step-by-step guides are here to save the day, walking you through the process in a way that’s both helpful and stress-free! We’ve also compiled some of the best on our hearing tips & tutorials resource page.
- Industry news and insights: Curious about the latest news trends in hearing tech? Hearing Tracker keeps you updated on game-changing innovations, like LE Audio & Auracast and revolutionary tinnitus cures.
Key moments in Hearing Tracker’s YouTube channel
To celebrate this huge milestone for Hearing Tracker, it only seems right to take a look back at Matthew’s very first YouTube video which dates back three years.
Olive Pro UNBOXING: OTC 2 in 1 Hearing Aids & Bluetooth Earbuds
This video has racked up a total of 965 views over the three-year period, and if we compare it to one of the latest videos posted just over a week ago which has already been viewed 7.5k times, it’s quite remarkable to see the growth!
In comparison, here’s one of Matthew’s most viewed videos below.
Which Phonak Infinio is the BEST Hearing Aid for You in 2024: Full Feature Review
Hearing Tracker’s most-viewed video
As we mentioned earlier, Hearing Tracker offers far more than hearing aid reviews. There are tons of videos about auditory health and specific conditions such as tinnitus. With over 7 million adults in the UK suffering from this condition, it’s no surprise that Hearing Tracker’s most viewed video is focused on this very subject.
Standing at 519k views currently, the video below offers a step-by-step process for identifying the specific frequency of the sound a person hears in their tinnitus using an online frequency sweep tool. If you suffer from tinnitus, it’s definitely worth a watch!
Other videos we think you’ll love
There’s a lot of content to sink your teeth into on Hearing Tracker, but knowing where to start might be tricky. So, if you’re interested in seeing what else Matthew has to offer, we’ve picked out some of the channel’s highlights for you to take a look at.
Keeping up to date with the latest in hearing technology
Hearing Tracker is the best place to keep up to date with all things hearing health and technology, so to be the latest to hear all of these updates, click here to subscribe.
If you’re looking for personal hearing aid recommendations or any other audiology services, Matthew and the highly qualified clinical audiologist team at Harley Street Hearing are available for appointments in our clinics across London. Get in touch with us online or call us on 020 7486 1053 to book an appointment.
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